SMALL BUSINESS TIPS FOR WOMEN – KEY WAYS TO MAKE YOUR SMALL BUSINESS A SUCCESSFUL ONE
Females are running small businesses at high rates lately. Perhaps it is the fact that the job market is less than favorable right now. Maybe it is because companies are expecting people to work more hours for less pay. Maybe it is because women are tired of spending all those hours away from home while someone else raises their children. Whatever the motivation, women are becoming small business owners more and more frequently. Here are some tips to help women run successful small businesses.
Pick a few related services to provide.
It is tempting to just throw yourself into every opportunity that comes your way. Don’t do that. It will only lead you to confusion and exhaustion. I encourage you to pursue multiple streams of income. However, you want to make sure these income streams are related to each other somehow. For example, if you are going to be teaching people how to do something technical like set up a Facebook page, it probably won’t go over well to try to sell something about making crafts to the same people. If you try to sell unrelated items, you are going to have to build different lists and websites for each niche. That is the only way you will keep your customers from getting confused. Instead, when you are just starting a business, find products that are related to each other. Maybe you’ll teach people how to use video marketing to promote their Facebook fan page. Maybe you can teach people how to use twitter to gain Facebook fans. Of course you don’t have to stick to social media related tasks, use your imagination, just be sure that everything you promote is somehow related to each other.
Plan your time wisely.
This is extremely important. You only get 24 hours in a day. You have to realize that you won’t be able to do everything in one day. At the beginning of the week, determine the things you want to get done that week. Decide on something to do each day. Be sure to allow for things you can’t predict to happen. I know that sounds hard to do. Just don’t plan your day down to the last minute.
Delegate tasks accordingly.
Small business owners are notorious for thinking that they have to do EVERYTHING themselves since they are entrepreneurs. You may wind up doing a lot of things yourself if you don’t have a lot of money when you first get started. Ideally you want to outsource tasks as soon as possible. Find people that can do the tasks you aren’t good at. Also when it comes to the housework, enlist the help of your family. Give everyone a chore. If you have kids, give them age appropriate chores. Talk with your husband and decide how the chores are going to be split up between the two of you. This plan will take some time for your family to get adjusted to, but you will be able to get more done in your business if you have help around the house. Eventually you will be able to hire a housekeeper. Until then, housework has to be a family affair if you want your business to thrive.
Women small business owners face a lot of challenges. They have to juggle running a business and taking care of their families. They
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